Do not index
Do not index
TikTok, oh TikTok. The app that's taking over the world, one dance trend at a time. And guess what? You can use it to promote your music too!
But before you start filming yourself lip-syncing to your latest track, let's go over some tips and tricks for how to make the most of the platform.
Find your niche
If you're looking to promote your music on TikTok, the first step is to find your niche. Think about it, TikTok is all about getting in on the hottest trends and challenges, right? So, it's essential to do your research and find out what's popular in your genre.
Here's a little tip: Use the "Discover" page to see what's trending, and don't be afraid to try out different hashtags to see what works best for you. Once you've found some popular trends in your genre, it's time to get creative and make some content that fits in with those themes.
Here are a few points to keep in mind:
- Make sure to use relevant hashtags and participate in trends that align with your genre
- Keep an eye on the "For You" page and see what's popular and trending
- Collaborate with other artists in your genre to increase your reach
By finding your niche and creating content that fits in with popular trends, you'll increase the chances of your music being seen by the right people. And let's be real, that's the whole point of being on TikTok in the first place, isn't it? So go forth, get creative, and let's make some viral TikTok magic happen!
Moshpyt Pro Tip: Use the 'For You' page to your advantage! This page shows you the most popular trends and challenges in real-time, so use it to stay on top of what's hot and tailor your content accordingly.
Collaborate with other creators
Collaborating with other creators on TikTok is a total win-win situation. Not only do you get to work with some pretty rad people, but you also get exposure to their followers. Here's a few tips to help you navigate the collab scene:
- Start small: Don't go for the big dogs right away. Reach out to creators with a similar following as you and build relationships from there.
- Have a plan: Before reaching out, have a clear idea of the type of content you want to make together and how you'll both benefit from it.
- Get creative: Don't be afraid to think outside the box and come up with unique and fun ideas for collaborations. The more unique and interesting the better!
- Don't be afraid to DM: A direct message can go a long way. Don't be shy, reach out and introduce yourself.
- Give credit where credit is due: Always make sure to tag and give credit to the creators you collaborate with. It's the right thing to do and it helps to build relationships.
So, don't be afraid to put yourself out there and collaborate with other creators. You never know who you might meet and what kind of cool content you'll come up with.
Use hashtags
Hashtag it up, baby! TikTok is all about getting your content in front of the right peeps, and using hashtags is a surefire way to do just that. But don't just throw any old hashtag out there, do your research! Look into what's trending in your genre and use those hashtags in your caption and as a comment on your video. Pro-tip: get creative with your hashtags! Instead of just using #music, try something more specific like #indiepop or #trapbeats. The more specific, the better! And don't be afraid to get a little playful with them too. Who knows, you might just start a new trend!
Here are a few of our favourite hashtags we’ve been using in 2023 so far!
#newmusic
#musicproducer
#tiktokmusic
#unsignedartist
#musicpromotion
Create relatable content
When it comes to creating relatable content on TikTok, the key is to be yourself! Don't be afraid to show off your personality and let your unique quirks shine. Here are a few tips to help you create relatable content that will have your followers hitting that "follow" button:
- Share behind-the-scenes moments from your music creation process. Whether it's a sneak peek at a new song you're working on or a funny blooper from a music video shoot, giving your followers a glimpse into your life as a musician will make them feel more connected to you.
- Show off your personality in your captions. Use humor, sarcasm, or wit to give your followers a taste of your vibe.
- Respond to comments and messages. Engaging with your followers will help them feel more connected to you, and they'll be more likely to keep watching your videos.
- Use popular trends and challenges. Participating in trends and challenges that are popular in your genre is a great way to get more views and reach a new audience.
- Share your personal story. Share your story with your followers, whether it's how you got started in music, or a personal challenge you've faced. People love a good story, and it will make them feel more connected to you and your music.
Remember, the most important thing is to be yourself and have fun with it!
Moshpyt Pro tip: Show off your behind-the-scenes process! Whether it's a sneak peek of your studio setup or a video of you jamming out to your own music, giving your followers a glimpse into your creative process can help them connect with you on a deeper level.
Make use of the music feature
TikTok has a really cool feature that allows you to search for and use music from the app in your videos. This is a great way to get your music in front of a new audience and also discover new music in your genre.
To make the most of this feature, start by adding your own music to your videos. This will help increase visibility and get your music in front of more people. But don't stop there! Take some time to explore the music library and search for popular songs in your genre to use as background music in your videos.
Another tip is to include the song title and the artist in the caption and also use the song's hashtag. This will help your video show up in search results when people are searching for that particular song.
And don't be afraid to get creative with the music feature. Try using different parts of the song or experimenting with different sections to create a unique and interesting video.
In short, the music feature on TikTok is a powerful tool for promoting your music and discovering new music in your genre, so make sure to use it to your advantage!
Moshpyt Pro Tip: Try creating a unique spin on popular songs in your genre by adding your own twist to the beat or lyrics. This can help make your content stand out and grab the attention of listeners
Finishing up…
And there you have it, folks! With these tips in your back pocket, you're ready to take the TikTok world by storm and promote your music like a pro. Remember to find your niche, collaborate with other creators, use hashtags strategically, create relatable content, and make the most of the music feature. And don't forget, have fun with it! After all, that's what TikTok is all about. So go forth, create some killer content, and watch those followers and streams soar. Happy TikTok-ing!
